Pick up truck sales – page 3 – pirate4x4.com 4×4 and off-road forum pictures electricity pylons

They just flat aren’t competitive. Neither truck holds a candle to any of these features the domestics have been offering for the last 10 years tech wise. Hell the titan still runs a small double din radio while Ram is offering a 12 inch screen and ford and gm are 8ish.

Being in the business (worked at a ford/toyota store and now work at a Chrysler/Nissan/Kia store) Nobody cross shops the japenese trucks to the americans. Ram never loses a customer to our nissan store and ford never lost one to toyota. People cross shop ram/gm/ford all the time. American truck buyers will go where the value for money is often times and seem to be more a of "truck enthusiast" whereas the nissan/toyota buyers seem to be more people who have just always had nissan/toyota cars or suvs and decided they wanted a truck for whatever reason. Or always had a frontier/tacoma and stepped up to a fullsize. "My tacoma was good so I guess this tundra will be good too". If they drove anything else in their buying process it would be tough to justify a Tundra or Titan.

They just flat aren’t competitive. Neither truck holds a candle to any of these features the domestics have been offering for the last 10 years tech wise. Hell the titan still runs a small double din radio while Ram is offering a 12 inch screen and ford and gm are 8ish.

Being in the business (worked at a ford/toyota store and now work at a Chrysler/Nissan/Kia store) Nobody cross shops the japenese trucks to the americans. Ram never loses a customer to our nissan store and ford never lost one to toyota. People cross shop ram/gm/ford all the time. American truck buyers will go where the value for money is often times and seem to be more a of "truck enthusiast" whereas the nissan/toyota buyers seem to be more people who have just always had nissan/toyota cars or suvs and decided they wanted a truck for whatever reason. Or always had a frontier/tacoma and stepped up to a fullsize. "My tacoma was good so I guess this tundra will be good too". If they drove anything else in their buying process it would be tough to justify a Tundra or Titan.

This pretty much is what I was talking about in the lengthy Ford to Stop Selling Cars thread. Toyota buyers rarely if ever shop makes that are not Toyota or Honda. These are the guys that are likely to read consumer reports and probably have a late model Sienna or Camry sitting in the driveway.

Your sales experience indicates exactly what I have noticed. All of the truck owners I know save for one, will give Ford, GM, and Ram a look, even if they are a fan of one over the others in particular. Only one has a first gen Tundra, because it was used and a good price. He will tell you he loves it, but he wouldn’t have paid new price for it either.

Of course, this isn’t a hard fast rule, but everyone thinking Toyota is going to kill off any of the domestics soon was saying the same thing 10 years ago. Flat out hasn’t happened and won’t as long as the domestics can remain innovative. And it’s hard to say they haven’t. 1/2 ton diesel options, interior quality going up, gasoline turbo options as well as V8s, and a slew of other little things. Toyota is well known for their hybrids, but I wouldn’t be surprised in the slightest if one of the domestics is the first to build a successful 1/2 ton truck hybrid.